Northeast Times

Times to change printer, shape

The North­east Times will be chan­ging to a new print­er next week and the move will lead us to change the pa­per’s shape slightly, from a rect­angle to a square.

The pa­per will be prin­ted at the Schuylkill Print­ing Plant in Con­sho­hock­en, the home press of The In­quirer and the Phil­adelphia Daily News. The Times will re­main a tabloid, and take on the same di­men­sions as the Daily News.

Be­gin­ning with the is­sue of May 1, we will be about an inch short­er and an inch wider. Our sis­ter pa­per, the Star, which cir­cu­lates in the River Wards, con­ver­ted to this new size on April 17, when it began print­ing at the same print­ing plant.

We’ve been pleased by the col­or photo re­pro­duc­tion in Star, and ex­pect the same high qual­ity on the pages of the North­east Times.  

This change in shape has giv­en us an op­por­tun­ity to take a fresh look at the design of the Times, and over the next few months, you will see us mak­ing some changes in­ten­ded to bet­ter fit our new can­vas. As al­ways, we want to hear what you think of the changes we make in your com­munity pa­per.

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Pearl Harta, who heads our cir­cu­la­tion ef­fort, says we have been hav­ing some prob­lems with bogus col­lect­ors go­ing door to door in the Times’  Zone 1, which is largely from the May­fair to Wissi­nom­ing sec­tions. People pos­ing as North­east Times col­lect­ors are ask­ing for pay­ment for the pa­per’s de­liv­ery.

Pearl asked me to re­mind our read­ers that every­one who col­lects money for the Times has an iden­ti­fic­a­tion badge, col­lec­tion book or col­lec­tion en­vel­ope.

 So, if you don’t know the per­son do­ing the col­lect­ing, please be sure to ask to see his or her ID or call our cir­cu­la­tion de­part­ment at 215-354-3146 to veri­fy the de­liv­ery per­son.

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As the events at the Bo­ston Mara­thon un­fol­ded last week, much was made of the mis­takes that some of main­stream me­dia and the new so­cial me­dia made in cov­er­ing the man­hunt.What stood out for me, though, was something quite dif­fer­ent: the role the me­dia plays in help­ing po­lice track down bad guys.

This came to mind as I stood in front of a rack of a dozen news­pa­pers in­side a Wawa last Fri­day morn­ing and looked at their front pages. Every single one of them showed a photo of the miss­ing sus­pect with his white ball cap on back­ward and his face clearly vis­ible.

Here at the Times, we play a sim­il­arly im­port­ant role each week when we pub­lish pho­tos and stor­ies about people the po­lice say have com­mit­ted crimes. We reg­u­larly run their im­ages caught on sur­veil­lance cam­er­as.

This pub­lic ser­vice helps loc­al po­lice spread the word and some­times leads to tips from cit­iznes that res­ult in ar­rests. And that keeps all of us safer. •• 

Reach Lil­lian Swan­son at 215-354-3030 or lswan­son@bsmphilly.com 

You can reach at lswanson@bsmphilly.com.

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